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Rieva Creative runs your social media, makes the content, manages paid campaigns and reports the results from your own account data. For cafés, restaurants and growing brands, from Solo.

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Poster "3 menu wajib coba" (three to try) with three hands raising Moment drinks against a blue curtain.
Moment Story with a large yellow 3, "days to go", and a countdown box for days, hours and minutes.
House of Moment opening poster: "Besok, pintu kami terbuka" (tomorrow, our doors open), with a ticket holding blank date, time, address and first-day offer.

Day 05 of 28When and where, on one cover

Measured byPromo code redemptions

Weekly reviewWeek 1 sets the baseline

The first four weeks, in numbers

The scope we proposed for a café opening, adjusted to your business. This is the work, not a result.

  • 28day calendarFrom the teaser to the first month round-up
  • 12feed posts4 Reels, 4 carousels and 4 photos
  • 5Story days a weekTwo to four frames on each active day
  • 90day roadmapFrom opening night to a system you can repeat

What we do

One team for the idea, the production, the posting and reading what happened.

Social media strategy and management

A profile that helps people visit, a content calendar, daily Stories, and replies to comments and messages in agreed hours.

  • Profile, bio and three pinned posts
  • A 28-day calendar that moves with you
  • Two comment and message checks per active day
The 12-post calendar from the House of Moment opening proposal

Content and creative direction

A visual guide, shot lists for your staff, photos, vertical video, carousels and captions that sound like your business.

  • Visual and language guide
  • Shot lists your staff can film
  • Reels, carousels, photos and Stories
  • Brand identity and menus when needed
Dark blue carousel cover "Solo malam ini" (Solo tonight) with map lines and location dots.

Paid social and campaigns

Campaigns for an opening, a new product or a season. We test two messages against one goal, and spend more only once cost and response quality have been reviewed.

  • One goal you can act on
  • Two pieces, two messages
  • Media spend kept apart from our fee, approved by you first
House of Moment opening poster: "Besok, pintu kami terbuka" (tomorrow, our doors open), with a ticket holding blank date, time, address and first-day offer.
Piece A: the place
Poster "Moment Mie Nyemek" with a photo of spicy noodles on a round plate and a yellow sticker.
Piece B: the product

Analytics and reporting

Weekly reviews and a final report that link content to real actions. Organic and paid results are reported separately.

  • Baseline first, targets after
  • One improvement each week
  • A final report and a review meeting
Organic and paid, read separately

Moment Coffee, Solo

Case study: opening House of Moment

Proposal and concept work, 21 October 2026. Not yet published, and no campaign results are reported.

Moment Coffee is opening a new branch, House of Moment, in Pucangsawit. People need to know what the place is, when they can come and how to find it. Two Instagram accounts need to tell one story, and nothing can be announced before the facts are confirmed.

Client
Moment Coffee
Location
Pucangsawit, Solo
Scope
Opening and a four-week programme

Moment’s blue stays, with more room for photos, video and the people who make the place feel alive. Three pinned posts answer three questions: what is this place, how do I get there, and what can I order. The 28-day calendar holds 4 Reels, 4 carousels and 4 photos, with Stories five days a week.

Feed
12 posts in 28 days
Stories
5 days a week
Opening Reel
About 18 seconds, vertical

Every post has one job and one measure. The first week sets the baseline, and targets are set once it has been read. Organic and paid results are kept apart, and no illustrative figure is presented as a Moment result.

Review
Every week
Final report
Days 28 to 30
Measures
Six, explained below

The concept calendar, day by day

Tap a post to see its reading: its job, its call to action and how it is measured.

  1. Blue Moment poster reading "Sesuatu sedang dibangun" (something is being built), with a yellow "coming soon in Solo" sticker.
    Day
    01/28
    Format
    Feed
    Its job
    Announces the new place before its date is fixed
    Call to action
    Follow for opening news
    Measured by
    Reach and non-followers

    Day 01ConceptSomething is being built

  2. Moment Story with a large yellow 3, "days to go", and a countdown box for days, hours and minutes.
    Day
    03/28
    Format
    Story
    Its job
    Counts down and reminds people who plan to come
    Call to action
    Remind me
    Measured by
    Google route requests

    Day 03ConceptThree days to go

  3. Poster "3 menu wajib coba" (three to try) with three hands raising Moment drinks against a blue curtain.
    Day
    04/28
    Format
    Feed
    Its job
    Gives a reason to try something on the first visit
    Call to action
    Save for later
    Measured by
    Saves and shares per reach

    Day 04ConceptThree drinks to try

  4. House of Moment opening poster: "Besok, pintu kami terbuka" (tomorrow, our doors open), with a ticket holding blank date, time, address and first-day offer.
    Day
    05/28
    Format
    Feed
    Its job
    Answers when and where, on one cover
    Call to action
    Bring a friend
    Measured by
    Promo code redemptions

    Day 05ConceptTomorrow, our doors open

  5. Story "Malam pertama!" (first night) with a table of food and a poll asking which menu item you tried first.
    Day
    06/28
    Format
    Story
    Its job
    Asks what visitors want to see, to shape the next posts
    Call to action
    Vote in the poll
    Measured by
    Relevant enquiries

    Day 06ConceptFirst night

  6. Lemon Fresh Mojito product poster with a photo of a Moment cup and a price tag left blank.
    Day
    08/28
    Format
    Feed
    Its job
    Introduces one product, with an approved price
    Call to action
    See the menu
    Measured by
    Relevant enquiries

    Day 08ConceptLemon Fresh Mojito

  7. Carousel cover with a large yellow 5: "5 tanda kamu sudah jadi warga Moment" (five signs you are a Moment regular).
    Day
    11/28
    Format
    Feed
    Its job
    Makes regulars feel known, and want to share it
    Call to action
    Send to a friend
    Measured by
    Saves and shares per reach

    Day 11ConceptFive signs you are a regular

  8. Dark blue carousel cover "Solo malam ini" (Solo tonight) with map lines and location dots.
    Day
    17/28
    Format
    Feed
    Its job
    A weekend guide worth saving
    Call to action
    Save for Saturday
    Measured by
    Saves and shares per reach

    Day 17ConceptSolo tonight

  9. Poster "Nobar di Moment" (watch the match at Moment) with a team A versus team B box left blank.
    Day
    19/28
    Format
    Feed
    Its job
    Event details, posted only once the event is confirmed
    Call to action
    Come early
    Measured by
    Google route requests

    Day 19ConceptMatch night at Moment

  10. Poster "Moment Mie Nyemek" with a photo of spicy noodles on a round plate and a yellow sticker.
    Day
    23/28
    Format
    Feed
    Its job
    A reason to come back at night
    Call to action
    See the night menu
    Measured by
    Reach and non-followers

    Day 23ConceptMie nyemek

Reports you can check

We read six measures that link to real actions, and say what each one can’t tell you. Pick one to see how it shows in a report.

Weekly reportSample data

Reach and non-followers

Baseline100118131127

Sample figures to show how a report reads, not a client result. Index, week 1 = 100.

What it means
How many people saw the content, and how many of them don’t follow the account yet.
What it can’t tell you
Audience location is judged only when the data is available.
The decision it helps
Which themes reach new customers.

What we don’t promise

  • More reach from posting more

    The platform decides distribution. We test and read the results rather than promise them.

  • Clicks or chats counted as sales

    We report every figure as exactly what it is.

  • Reviews in exchange for rewards

    Google forbids it, so reviews are asked for freely.

How we work: the first 90 days

We start with a four-week programme, then build on what works.

  1. Days 1–30

    Launch and test the process

    The calendar runs, material comes in, and the baseline and first report are ready.

  2. Days 31–60

    Strengthen what works

    Keep the formats that earn their place, fill out the FAQ, and test ads if you approve.

  3. Days 61–90

    Make it repeatable

    A content guide, an asset bank and a decision on the next scope.

Every week

  1. PlanAt the start of the week we send what we need and a shot list.
  2. FilmYour team films two short sessions that don’t get in the way of service.
  3. ApproveOne batch to review, one round of feedback.
  4. Post and readWe schedule and reply, then read the results and choose one improvement.

Businesses that work with Rieva

  • Margi Coffee
  • Moment Coffee
  • Master Mie
  • PT Ari Utsaha Nusantara

Clients of the Rieva group, across its services.

Start with a 30-second brief

Pick what fits best. We write the message; you just send it.

Your business
What you need
Main goal

Your message

Hello Rieva Creative, I would like to book a short call about social media for my business.
Send on WhatsAppSend by email

This site stores nothing. The message goes from your own app.

Questions people ask

How much does it cost?

We price once the scope is agreed, so you can see the work, who does what and any extra costs clearly. You approve ad spend and third-party costs before anything is spent.

Who holds our social media accounts?

The accounts stay under your control. We work through the role access the platform provides, and rights to the work are set out at the start.

Does our team need to film?

For remote work, yes: your staff film two short sessions a week from our shot list. On-site photo sessions, creators and print can be quoted separately.

When will we see results?

The first week sets the baseline. Targets are set once it has been read, and the review runs every week, one improvement at a time.

Do you work with businesses outside Solo?

Yes. Rieva is based in Solo, Central Java, and social media management can run remotely with your team on site.